Digital Identity Solutions Market by Offering (Solutions, Services), Software, Solution Type (Identity Verification, Authentication), Authentication Type, Identity Type, Organization Size, Vertical and Region – Global Forecast to 2028

“The growth potential of the digital identity solutions market is fueled by increased use of online services by businesses in recent years.”

The global DIS market size is projected to grow from USD 34.5 billion in 2023 to USD 83.2 billion by 2028 at a Compound Annual Growth Rate (CAGR) of 19.3% during the forecast period. The DIS market is propelled by key factors shaping its growth trajectory. These include increased government initiatives supporting digital ID transportation and a rise in identity and authentication fraud. Furthermore, the high cost of deploying digital identity solutions may hinder market growth.

By vertical, the BFSI segment holds the largest market size.

The value and advancements of technologies are increasingly getting acknowledged by financial institutions to improve the customer experience and protect themselves and their customers against the consequences of a breach in security. These institutions also deeply understand how digital identity solutions could be used to combat the threats posed by fraud and identity theft. Anytime, anywhere banking is in demand by customers due to which BFSI organizations are deploying various services, such as internet banking, mobile banking, and stock trading through web and mobile applications. Furthermore, increasing instances of identity theft and fraud drive the demand for robust digital identity solutions in the BFSI (Banking, Financial Services, and Insurance) sector.

Regulatory compliance requirements, such as Know Your Customer (KYC) and Anti-Money Laundering (AML) regulations, push financial institutions to adopt advanced digital identity solutions for secure customer on boarding and transaction verification.

By offering, services registered the highest CAGR during the forecast period.

Digital identity service is the assistance offered by type vendors to help customers efficiently use and maintain digital identity solutions. Hence, various vendors focus on providing managed services in the digital identity solutions market, whereas other vendors outsource these services. Services in the digital identity solutions market become critical as they support the proper functioning of software-based solutions. Digital identity services comprise technical support services that require effective integration of digital identity solutions. Moreover, technical expertise is needed to maintain and update digital identity software. The demand for these services is directly related to the adoption level of digital identity solutions. The adoption of digital identity solutions is increasing due to an increasing need to secure business-sensitive applications from unauthorized access. Managed services are used to decrease the operational overhead and risk and help manage the complex network infrastructure of organizations.

By organization size, SMEs registered the highest CAGR during the forecast period.

The need for efficient customer data protection, sales generation, new hires, cost-cutting, enhancing customer experience, and business development are the factors expected to drive the digital identity solutions market in the future. Digital identity solutions are becoming necessary for SMEs, as they are often at high-security risk and do not follow formal identity management policies. The increasing demand for security, authentication, and verification from SMEs for improving their productivity and pooling of knowledge base has triggered vendors to provide a solution at a low cost. The cloud deployment mode offers a feasible solution for the adoption of technology. The cloud-based solution is developed keeping in mind the limited budget of SMEs. In the coming years, the low cost of digital identity solutions is expected to help SMEs worldwide deploy the solution. SMEs’ adoption and acceptance of digital identity solutions will help expand the customer base and enhance business efficiency. Governments are also taking initiatives to protect SMEs in their respective countries.

By region, North America holds the largest market size.

Mandatory identity management policies, investments from various industries, including BFSI and retail, and developing technologies, including smart infrastructure, smart cities, ePassport, and evisa, are anticipated to fuel the growth of the North American market for digital identity solutions. As an illustration, Gemalto has created an ID verification solution for banks that helps simplify the on boarding process. ePassports for on boarding that employ digital IDs based on facial and fingerprint identification are also being developed in North America. These activities are anticipated to propel the North American market for digital identification solutions as a whole.

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